Posters are constantly disappearing from public spaces. Displays show a mix of advertising, information and entertainment spots. The digital advertising network at Tegel Airport reveals that thereby advertisement draws much more attention.
Tegel Airport is Berlin’s busiest airport. Due to its centrality and the attractive destinations on the flight schedule mostly business passengers make use of [...]

AOL announced that Shashi Seth has joined the company as Senior Vice President of Global Advertising Products, responsible for building and scaling AOL’s advertising platform and developing industry-leading products. Seth comes to AOL from Cooliris, where he served as Chief Revenue Officer. Prior to that he was with Google, where he served most recently as [...]

Social Ad Summit is a full day conference held at New World Stages in New York City, focusing on strategic issues driving the growth of advertising in social media, primarily on social platforms.
The event is specifically targeted toward leading media, marketing, advertising and social technology executives and has been designed to promote knowledge sharing and [...]

Medialink Worldwide Incorporated (Nasdaq: MDLK), a leading provider of diversified media services for professional communicators and marketers, today announced that its shareholders approved the Agreement and Plan of Merger with The NewsMarket, Inc, and its wholly-owned subsidiary.
At the Special Meeting held today, Medialink’s shareholders voted on the approval and adoption of the Agreement and Plan [...]

AdBrite, the first fully transparent ad exchange, has released functionality that allows publishers to monetize InLine ads via CPC banner placements within an in-text ad unit (“InLine Ad”). The product now delivers both CPC text units and CPC banners within an in-text ad unit. As InLine ads are visitor initiated, they have higher engagement and [...]

31% of online display advertising budget is spent on online ad networks.
46% of advertisers working with more ad networks than this time last year.
42% of advertisers expect to increase their use of online ad networks.
Research into the online advertising industry reveals the rapid growth of online advertising networks in the UK. Conducted by Econsultancy, and [...]

Total Expected to Hit Almost $65 Billion Next Year
Internet advertising is expected to account for about 15 percent of global measured advertising spending in 2010, up from an anticipated 13 percent in 2009, according to a new GroupM study. The figure represents an estimated $64.7 billion globally, an 11 percent increase over the previous year’s [...]