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Articles Archive for August 2009

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Published 31 Aug 2009 | No Comment

MOL Media Sdn. Bhd. and Qtrax Inc. (www.Qtrax.com) today announced a strategic partnership to market Qtrax free and legal high quality music downloads in Malaysia and other selected Southeast Asian communities.
According to Mr. Ganesh Kumar Bangah, Chief Executive Officer of MOL: “The Qtrax value proposition is their vast music and related content library that is killer content in today’s fast moving internet industry.” He added: “The launch of Qtrax in the region is well timed as the public realizes that peer-to-peer music download services while popular, are illegal. The launch …

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Published 31 Aug 2009 | No Comment

BlueHornet Networks, Inc., a leading provider of permission-based email marketing solutions and subsidiary of Digital River, Inc. (NASDAQ: DRIV), will exhibit at ad:tech Chicago 2009. The exhibition and conference are being held September 1-2 at the Navy Pier in Chicago, Illinois. In booth #7, BlueHornet experts will feature their email marketing solution and showcase success-proven, lifecycle messaging strategies and tactics.
Lifecycle messaging is a campaign management approach that uses strategy and technology to deliver highly targeted email campaigns that evolve as customers’ preferences and behaviors change over time. Using BlueHornet’s lifecycle …

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Published 31 Aug 2009 | No Comment

MRM Worldwide, a top-ten global digital advertising agency and an operating company of McCann Worldgroup, has entered a strategic partnership with Aniboom, the world’s first virtual animation studio.
This partnership gives marketers an innovative animation platform for their branding initiatives in that MRM Worldwide clients have access to Aniboom’s network of nearly 8,000 professional-level animators from 70 countries across the globe to create cutting edge, top-quality animations for their advertising and marketing needs.
MRM and Aniboom will be able to provide marketers with a wide array of intriguing animation solutions which support …

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Published 28 Aug 2009 | No Comment

Scotsman.com is pleased to announce the release of its latest ABCe audit with an increase in average monthly unique users to 2.2 million for the period January to June 2009.
This represents a 7% increase in unique users on the previous audit period (July – December 2008).
Growth in UK traffic has been particularly strong with a 19% increase in average UK monthly visits for January to June 2009 against the previous six month period.
Michael Johnston, Divisional Managing Director, Johnston Press Scotland commented:
“Scotsman.com continues to strengthen its position as the leading news …

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Published 27 Aug 2009 | No Comment

Doug Rohrer, formerly MTV Networks’ Executive Vice President of Sales, has been named Chief Revenue Officer of BUZZMEDIA, the largest publisher of pop culture sites on the Internet. Rohrer will lead all revenue related efforts for BUZZMEDIA, whose portfolio of top entertainment sites and communities reach more than 40 million users every month, and include Buzznet, Celebuzz, TheSuperficial, Stereogum, WWTDD, Absolute Punk and Just Jared.
As CRO, Rohrer is overseeing the significant expansion of BUZZMEDIA’s sales operations. The company has added key sales executives in New York, Los Angeles and Chicago, …

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Published 26 Aug 2009 | No Comment

The Interactive Advertising Bureau Singapore (IAB), the leading voice of the interactive advertising industry, has elected its Leadership Council and Executive Officers. It is also calling for participation from companies interested in joining as association members for the coming year.
The IAB is pleased to announce the election of its Leadership Council, which will represent the general membership. Council members are:
Grant Watts CEO, DMS Group
Sim Hong Huat Assistant Vice President, MediaCorp
Joe Nguyen Vice President Sales, comScore
Ken Mandel Vice-President & Managing Director, Yahoo! Southeast Asia
Lori Sobel Managing Director, Southeast Asia, Google
Nick Fawbert …

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Published 25 Aug 2009 | No Comment

The RHIEM Group, an owner-run fulfilment services provider, headquartered in Voerde, is now providing its e-commerce services customers with a new-generation marketing tool, designed to optimize webshop sales. The new marketing tool, which was developed in-house, enables customers to link the RHIEM shop application to a CRM (customer relationship management) program. The software enables users to control their offers granularly and approach defined customer groups with individual offers ranging from electronic mailing campaigns, through discount tools to lotteries. With its integrated platform in the background, RHIEM is able to ensure …

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Published 25 Aug 2009 | No Comment

Omnivex Corporation, Microsoft Gold Certified Partner and provider of enterprise-class software for digital signage, announced that Lamar Advertising Co. (Nasdaq: LAMR) recently completed the next phase in their extensive network of digital signage on British Columbia’s Canada Line of commuter transit. The digital signage deployment features over 170 screens, in more than 40 locations on metro Vancouver’s TransLink public transit system, which includes ferries, buses, trains and subways.
Lamar’s Commuter Digital Network currently includes screens located on the Sky Train’s SeaBus, Expo, Millennium and West Coast Express transportation lines. This new …

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Published 25 Aug 2009 | No Comment

India Classifieds is an online free classifieds portal offers advertising of products & services for any business and/or personal use. Whether these products are offered through ecommerce websites or physical stores, the business owners can see financial gains through advertising on India-classifieds.in. You can post India classifieds ad relating to announcements, automobiles, arts & astrology computer, Jobs, real estate, travel, rentals, home appliances & furniture, Opportunities, Services, Buying & Selling and many more. India classifieds free for Indians all over the world and in India, Mumbai, Bangalore, Hyderabad, Chennai and …

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Published 24 Aug 2009 | No Comment

Short Messaging Services or text messages are a great way of communicating with clients in an organization. Besides this, Business SMS can help in promoting business and products by sending text messages. It is a time-saving technique and provides an easy platform of marketing their products and services. The major advantage of Business SMS is that it allows the readers to read the message at its own convenience. It is used an affordable way of advertising products.
Rapide.co.uk is a software company that offers advanced ways of communications through mobile …

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Published 24 Aug 2009 | No Comment

PubMatic (www.pubmatic.com), the pioneer of ad revenue optimization technology for premium online publishers, today announced that it has added two senior members to its management team: Andrew Rutledge, formerly of Google/DoubleClick and Josh Wetzel, formerly of eBay/Shopping.com. Both vice presidents will play a key role in driving PubMatic’s sales and dedicated team service among the premier publisher community, while expanding the company’s international presence.
Andrew Rutledge joins the PubMatic team as Vice President of Publisher Sales and head of its expanding New York office. Andrew is a nine year interactive …

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Published 22 Aug 2009 | No Comment

Pocket PC to mobile sms broadcasting software transmit text messages from your Windows OS supported mobile phones. Advanced Pocket PC sms transmission program sends large number of text messages including greeting, job alert notification, advertisement, invitation, personalized sms and business news from your Pocket PC to all national and international cell phone networks. SMS sending tool record entire detail of sent text message.
Pocket PC messaging software sends unlimited number of text messages from Pocket PC to other mobile phone without requiring any internet connection. SMS broadcasting utility provides facility to …

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Published 21 Aug 2009 | No Comment

Uploaditonce is a service that provides a streamlined interface for uploading boat information once, and then a back-to-back service that re-uploads that information to all the popular boating websites. It removes the need for a broker to repeatedly re-enter the same information into multiple sites.
Says company CEO Andrew Steer, “The Uploaditonce service has the potential to save a broker/dealer/manufacturers months of work every year. We knew this was unprecedented technology, but we are stunned by how well it has been received.”
Uploaditonce was released a few weeks ago at the Sydney …

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Published 21 Aug 2009 | No Comment

The launch of Simply.com (www.simply.com) this month by Dada.Pro, has been described as a competitive development in online advertising. With large return on investment, Simply works dynamically and transparently, guaranteeing a high performing online promotional platform that connects advertisers and publishers on a global scale.
Simply is an advertising tool for anyone who wants to promote products or services to thousands of potential clients even with the smallest budget, in just a few quick and easy steps, you can activate an advertising campaign based on a choice of Cost per …

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Published 20 Aug 2009 | No Comment

AdWurkz the online advertising marketplace launched on Aug 16th, 2009. is an alternative online ad network that provides web publishers with a guaranteed income and advertisers with high-quality web sites and targeted online advertising capabilities. Our focus is on small to mid-size adult and alternative sites that provide more selective and focused traffic. The service is described as a “new advertising marketplace bringing together publishers and advertisers providing effective, profitable and reliable service. “
The network will allow publishers to earn through fixed price sponsored advertisements and Pay Per …